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“5 Things I Wish Someone Told Me Before I Became a CEO of Sectigo,” with Bill Holtz
Hire optimistic salespeople: Salespeople must be optimistic and not throw in the towel before the battle is over. Still, that optimism must be paired with a healthy share of realism. As the company grows and new sales people are hired, it takes time before the reality of the new environment takes hold. Just because a salesperson was successful elsewhere, does not mean they will find immediate success in the new role. Pipeline building and sales cycles are partly art and partly science, and the formula must be painfully understood.
I had the pleasure to interview Bill Holtz. Bill is the CEO at Sectigo, which is driving innovation in digital identity and cybersecurity, including automation, IoT and DevOps, for today’s enterprises. Bill is an experienced senior executive who has transformed large global operations, resulting in accelerated product innovation, competitive market advantage, faster time to market, revenue expansion, increased company…
